Sales

Fast-paced, real-world sales training from Business 21 Publishing help sales professionals develop world-class selling skills. Training modules and audio conferences address everything from deadly sins of sales presentations to the art of cold calling to how to overcome sales objections. We're here to meet your all your price negotiations, sales networking, and strategic selling needs and more.

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Account Management: Building Loyalty, Relationships and Profits
Account Management: Building Loyalty,... from $339.00
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Avoiding the "Yes Trap": Building Trust with Prospects and Customers
Avoiding the "Yes Trap": Building Tru... $189.00
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Cold Calling: How to Eliminate Rejection and Win More Sales
Cold Calling: How to Eliminate Reject... $279.00
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Customer Retention: How Top Sales Professionals Earn Long-Term Accounts
Customer Retention: How Top Sales Pro... from $339.00
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Discovery: The Five Whys Technique to Uncover Hidden Customer Needs
Discovery: The Five Whys Technique to... from $189.00
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Effective Closing: Converting Prospects to Paid Accounts
Effective Closing: Converting Prospec... from $339.00
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Negotiating & Closing for Sales Professionals
Negotiating & Closing for Sales Profe... from $389.00
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Overcoming Sales Objections
Overcoming Sales Objections from $339.00
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Price Objections: Four Secrets Prospects Will Never Tell You
Price Objections: Four Secrets Prospe... from $189.00
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Prospecting: The Keys to Keeping Your Sales Funnel Full
Prospecting: The Keys to Keeping Your... from $339.00
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Sales Discovery: Finding Needs that Drive Buyer Decisions
Sales Discovery: Finding Needs that D... from $339.00
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Sales Management Essentials
Sales Management Essentials $399.00
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Selling to the C-Suite: How to Win Support from Top Executives
Selling to the C-Suite: How to Win Su... from $339.00
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The Power of Three: Presenting Features and Benefits
The Power of Three: Presenting Featur... $189.00
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The Sales Professional's Strategic Answer Book
The Sales Professional's Strategic An... from $229.00
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Advance the Stalled Sale: How to Get Stuck Deals Back on Track
Advance the Stalled Sale: How to Get ... from $217.00
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Creating Accountability for Sales People: How to Coach your Team to Success
Creating Accountability for Sales Peo... from $217.00
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Cross-Sell, Up-Sell and Close: How to Get the Most Out of Every Sale
Cross-Sell, Up-Sell and Close: How to... from $217.00
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Customer Loyalty: Building Relationships your Competitors Can’t Steal
Customer Loyalty: Building Relationsh... from $217.00
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From Top Seller to Sales Manager: How to Avoid the Mistakes That Lead to Failure
From Top Seller to Sales Manager: How... from $217.00
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Getting More First Meetings: Voicemail and Email Strategies that Cut through the Clutter
Getting More First Meetings: Voicemai... from $217.00
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Inspire Employees to Deliver Exceptional Service to Internal and External Customers
Inspire Employees to Deliver Exceptio... from $217.00
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LinkedIn for Salespeople: Your Referral, Lead & Networking Engine
LinkedIn for Salespeople: Your Referr... from $217.00
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Mastering “Impact Questions” That Move Buyers Toward the Sale
Mastering “Impact Questions” That Mov... from $217.00
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No More Price Concessions: 4 Mistakes that Commoditize Your Product
No More Price Concessions: 4 Mistakes... from $217.00
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The Art of Cold Calling: How to Improve Your Skills, Your Strategy and Your Sales
The Art of Cold Calling: How to Impro... from $217.00
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The Seven Deadly Sins of Sales Presentations
The Seven Deadly Sins of Sales Presen... from $217.00
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Unseating an Entrenched Competitor
Unseating an Entrenched Competitor from $217.00
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